entrepreneurship

Ep. 096: WOWW-3 Lessons Learned From The First 99 Episodes

3 Things I've Learned From Recording The First 99 Episodes

3 Things I've Learned From Recording The First 99 EpisodesCrazy to think that one year ago, I was visualizing what it would be like to have the WOWW Campaign podcast launched. One year later, I’m writing about the lessons learned that this journey has taught me these past 12 months as a result of recording the first 99 episodes.

My goal was to publish one episode per week, so to have 99 episodes recorded feels somewhat surreal, but immensely gratifying. Although this path hasn’t been easy, it’s been enlightening and well worth the challenge. I’ve learned a plethora of lessons that I hope will help to inspire other entrepreneurs and encourage people to keep going.

As you’ll hear in this podcast episode, some of my darkest times have been my greatest teachers and sources of inspiration for new projects. Aside from absorbing the lessons learned, I’ve remained hungry for discovery because knowledge and evolution is infinite. I’m certain that the next 99 episodes will bring new lessons, new experiences, and new sources of inspiration. But for now, I leave you with an episode about scarcity, planning, winning, loss, consistency, and the importance of taking initiative. Enjoy!


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Ep. 094: Elsie Escobar & Jessica Kupferman, Hosts and Founders of She Podcasts

Jessica Kupferman & Elsie Escobar, Hosts and Founders of She Podcasts

Jessica Kupferman & Elsie Escobar, Hosts and Founders of She PodcastsElsie Escobar and Jessica Kupferman are the Hosts and Founders of She Podcasts. In this interview, they talk about how and why they started She Podcasts, where their community is today, life lessons they’ve learned, entrepreneurship and overcoming personal challenges.

Elsie and Jessica first started the She Podcasts Facebook community because they saw a need in the marketplace for female podcasters. Today, She Podcasts is a Facebook group of 7,000 members that serves as a network of support for women interested in gaining more knowledge about podcasting. Their own podcast came as a direct result of their group asking that a podcast like theirs exist.

With digital marketing experience, they launched their successful podcast that today helps many women start their own platform or grow what they currently have. This journey has taught them both many lessons and left them with experiences that they share during today’s episode. You’ll gain insight about leadership and how they’ve each stepped into their ever-evolving roles.

Elsie Escobar and Jessica Kupferman also talk about the impact their personal life has had and what experiences and circumstances shifted their recent perspective. Enjoy today’s interview!


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Ep. 092: Katherine Ryder, Founder & CEO of Maven Clinic

Katherine Ryder

Katherine RyderKatherine Ryder is the Founder & CEO of Maven Clinic. Maven is a women’s health company where women have the opportunity to be connected to family health providers through a digital clinic. In this podcast episode, you’ll hear Katherine share her experiences as an entrepreneur, wife, mother and journalist.

Katherine Ryder was a journalist when she decided to do something about the fact that women are underserved in the healthcare system. Maven Clinic was created from a need in the marketplace that today helps women with a wide range of healthcare needs.

During this interview with Katherine Ryder, you’ll hear her thoughts regarding “balance” and what she’s learned about managing all of her roles simultaneously. Katherine also discusses how her perspectives about women’s health began to shift when she became a mother and experienced first-hand what the healthcare system had to offer. From mental health to OBGYN needs, Maven caters to all of women’s needs that we see today.

Enjoy this insightful interview with Katherine Ryder, a woman in technology who’s changing healthcare access and paving the way for other female entrepreneurs who aspire to turn their passion into their profession, while managing to have a healthy relationship with their career and personal life.


LINKS:

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Ep. 090: Heidi Lovig, Founder of Heidi Ho Organics

Heidi Lovig, Founder of Heidi Ho Organics

Heidi Lovig, Founder of Heidi Ho OrganicsHeidi Lovig is the Founder of Heidi Ho Organics. You may recognize Heidi Loving due to an appearance on an episode of ABC’s Shark Tank when she pitched her business to the sharks and landed an investment with Lori Greiner. Heidi is a chef and now an entrepreneur who is focused on promoting female entrepreneurship while encouraging others to do what they love. In this interview, you’ll hear Heidi share various life lessons associated with both her personal and professional life.

Bullying in her childhood led to Heidi being home schooled, but was later the catalyst for the immense feelings of empathy and compassion she now displays towards others. She shares what those experiences were like and the long-lasting impact they left on her spirit. Although many of the lessons she’s absorbed in her life have been painful and expensive, Heidi mentions that they’ve allowed for the present moment to exist, making her grateful it all happened.

This inspiring conversation is a peek into Heidi Lovig’s positive and uplifting spirit. Enjoy the episode on the WOWW Campaign podcast!


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Ep. 079: WOWW – 3 Reasons Why Entrepreneurship Is Not For Everyone

3 Reasons Why Entrepreneurship Is Not For Everyone

3 Reasons Why Entrepreneurship Is Not For EveryoneAccording to my research {AKA Google Searches}, this week is recognized by many global organizations as “Entrepreneurship Week.” Lately, I feel like entrepreneurship has been sensationalized and some of the realities associated with this journey aren’t discussed enough, which is why many entrepreneurs suffer in silence.

Choosing this path comes with a lot of freedom and yes, making your own schedule is an attractive aspect of entrepreneurship. However, with this kind of freedom comes a plethora of other aspects that are not-so-attractive and often, extremely difficult to get accustomed to. In today’s Words of Wisdom Wednesday podcast episode, I’ll be highlighting 3 reasons why entrepreneurship is not for everyone.

  1. You have to be detail oriented, but detached from perfectionism.
  2. Rejection shows up on a daily basis.
  3. Most of us are slaves to comparing.
1. You have to be detail-oriented, but detached from perfectionism.

Before I launched the WOWW Campaign podcast, I had to breakup with perfectionism because this was holding me back in more ways than one. When I was creating the podcast, I researched things to-death because I didn’t want to create or publish anything that wasn’t viewed as “perfect.” However, creating a platform from scratch can feel like you’re putting together a puzzle. It requires you to keep the big picture in-mind, while training your mind to think on a micro level and bridge the pieces necessary that’ll make up the end goal. The attention to detail is constant and necessary if you plan to be successful. But if you’re tied to perfection, those details will not only take twice as long to create, they may not even get completed at all. Speed is everything in the beginning stages of a business and if you’re not willing to create, adjust and pivot on a regular basis without taking things personal, entrepreneurship is not for you.

2. Rejection shows up on a daily basis.

Whether or not you’re selling a tangible product, entrepreneurship always requires a sales component. Sometimes you’re selling an idea while other times, you’re selling a service no one has purchased. Unless you’re Oprah’s child or have a last name that’s known globally, you’ll probably be the only one that’s going to have blind faith in your idea. Family and friends not showing the support you thought they would is a form of rejection and yes, it’s painful. Potential clients not returning an email or phone call is also a form of rejection. Reality is, rejection shows up on a daily basis when you’re an entrepreneur. Today, we live in a world where ‘likes’ dictate our popularity, which is having a negative impact on the mental state of many people around the world. If you’re sensitive to these things or the idea of rejection overwhelms you with fear, entrepreneurship is not for you.

3. Most of us are slaves to comparing.

Social media has made it easy for people to analyze strangers, which has created a vicious cycle of comparing and contrasting. The truth is there will always be someone more successful or more attractive than you. If you have any type of physical insecurity, this can be enhanced due to social media. The same applies for entrepreneurs because competitors also have access to the number of ‘followers’ and growth a business is experiencing. In order to be successful, we have to stay in our lane and commit to focused productivity. Entrepreneurs can’t afford to waste time looking at what their neighbor is doing because not only is it time consuming, it’s counterproductive. If you’re a slave to comparing in any way, entrepreneurship is not for you.


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Ep. 078: Crystal Huang, CEO & Co-Founder of Prosky

Crystal Huang

Crystal HuangCrystal Huang is an entrepreneur, wife and mother. Crystal is the CEO and Co-Founder of Prosky: “a one-stop hub for job training and job recruiting.” In this interview, Crystal Huang discusses how previous failures with other businesses she started helped her in the long-run. She talks about the value behind making mistakes and embracing the journey you’re currently on because it has the power to help you at a later date.

Crystal talks about her experience as a mother and how managing various roles simultaneously has also been a learning curve. At the beginning, she mentions that she wasn’t as present as she is now, which ultimately made her more productive and focused. Whether she’s at work or at home, she now knows how valuable it is to give whatever is in front of you your undivided attention. Crystal’s vulnerability and desire to continue learning and evolving as a mother, wife and leader is heard throughout the interview.

Crystal Huang is a female leader who isn’t afraid to make mistakes, apply the lessons and repeat. Her experiences have place her in unique situations and circumstance in the technology space, an area where women are underrepresented and often struggling to be heard. However, this hasn’t prevented Crystal from exploring new opportunities and shifting her perspective in order achieve her personal and professional goals. This podcast interview with Crystal Huang is sure to motivate, inspire and encourage you to look at less-than-great circumstances with a fresh perspective.


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Ep. 072: Elizabeth Tiglao-Guss

Elizabeth Tiglao-Guss

Elizabeth Tiglao-Guss

Elizabeth Tiglao-Guss is the Founder of Link of Hearts. She was one of the first people I discovered on social media whose business was centered around mental health. Elizabeth speaks openly about her journey with depression and how that’s played a role at different stages in her life.

In this interview, you’ll hear us discuss how shame and limiting beliefs often determines how we communicate with other people about what it is that we are experiencing. Now that Elizabeth is aware of the depressive episodes, she implements the tools necessary she’s acquired throughout her life in order to navigate through the difficult moments. In this episode, we go into detail about what it looks like to live with depression and how that affects an entrepreneurs daily routine.

As an entrepreneur, it’s important that you are self-motivated and passionate about your work in order to move past challenging circumstances that have the ability to slow you down. Elizabeth and I talk about how we handle hardships now compared to how it was handled before we knew how to embrace or recognize these moments for what they were. This interview is sure to inspire you in more ways than one as well as raise awareness for mental health topics.

If you or someone you know is struggling with depression, please seek support because it’s an illness that requires a network of people that are willing and able to provide guidance and unconditional love. All links to things referenced in this interview will be listed below as well. Please let us know in the comments of this post on http://www.WOWWcampaign.com if this conversation inspired or helped you in any way.


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Ep. 070: Katherine Harris, Co-Founder and Editor-in-Chief of The Refined Woman

The Refined Woman

Katherine HarrisToday’s interview is with an inspiring woman that’s not afraid to speak her truth and learn from her current and previous perspectives. Katherine Harris is the Co-Founder and Editor-in-Chief of The Refined Woman. In this podcast episode, you’ll hear us discuss everything from entrepreneurship, relationship goals, family life, vulnerability, spirituality, health, and more!

Kat Harris shares how her perspectives have evolved over time and with those changes, have come new experiences that have taught her to keep moving forward. Kat openly discusses the difficulties behind entrepreneurship and discouraging moments that lead to stress and self-doubt. The Refined Woman was created to inspire women through interviews and although they have a social mission, the journey has also come with obstacles, like many other businesses. During the interview, you’ll hear Kat talk about what these challenges have looked like and what the journey of The Refined Woman has looked like. If you’ve felt discouraged as a result of life taking on new forms, you’ll enjoy this inspirational conversation with Kat Harris.

In her life, Kat has also learned to listen more to her emotional and mental needs, especially after encountering difficult physical circumstances that forced her to slow down and evaluate her workload and how she was incorporating ‘balance’ into her routine. In this episode, this is also one of the few times I discuss my TIA (transient stroke) and how that made me realize that regardless of age or lifestyle, no one is invincible and often, what we can’t see or measure is what hurts us most.

I hope you enjoy this conversation with Katherine Harris! Links to The Refined Woman and their respective social media pages are below. Please let us know how this interview inspired you or made you look at things differently by leaving your comments in this post.


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Five {5} Things You Should Know Before Becoming An Entrepreneur

5 Things You Should Know Before Becoming An Entrepreneur

5 Things You Should Know Before Becoming An EntrepreneurWe’ve all heard how hard entrepreneurship can be. Before I became an entrepreneur and started WOWW Campaign, I read books, inspirational quotes, and asked mentors an assortment of questions. My goal was to absorb as much information as I could because as a recovering perfectionist, I wanted to make sure I predicted hardship before it actually happened. As unrealistic as this may sound, I thought I could control the probability of surprises and negative outcomes, which is not what happened at all and one of the reasons I chose to write this article. I’ve only been an entrepreneur for a few years, but there are five things I wish I would have known before I started my journey as an entrepreneur:

1. Your mental strength is more important than any of your accomplishments.
2. Your friends and family won’t be your biggest cheerleaders.
3. “The end” is reached when you quit, not when you fall. 
4. If you’re afraid to sell, things will be much more difficult.
5. Be extra frugal.

1. Your mental strength is more important than any of your accomplishments.

Shortly after I started WOWW Campaign, I experienced a lot of unexpected growth. The Austin, TX community embraced my mission and began to look forward to new interviews being published. The events I later organized and hosted were always sold-out and well-received, which gave me a boost of confidence and subconsciously, energized me to keep going. I checked off those accomplishments as if achieving them was the most important thing I had done. When I later encountered hardship the day after my most successful event with Apple, I became paralyzed because I was under the assumption that the state of excitement I was previously exposed to over the course of a few months would be more permanent than temporary. I certainly was not equipped mentally or emotionally for the turbulence that lied ahead.

I can now say with certainty that the immediate positive experiences I was privy to after launching WOWW Campaign is not the norm among entrepreneurs, but I’m glad it happened because I was forced to examine internal factors that would dictate external conditions. Shortly after the peak of my success in my first year as an entrepreneur, I catapulted into the lowest moment of my life when my grandmother suddenly passed away. When I found myself unable to move past the negative mindset, I knew the problem was much bigger than I was capable of embracing at the time.

It’s easy to ride the wave when things are going well. Waking up in a good mood comes with ease when things are falling into place, but what happens when things around you are falling apart? Who are you in those times when nothing seems to be going right? This is where your mental strength plays a huge role in your future, and ultimately, your success. As Najwa Zebian, one of the guests on the podcast said: “strong doesn’t mean you cover up your weaknesses.” Strength comes from recognition and acceptance. I had to recognize and accept that I needed time to grieve and process my sadness because I was far from okay. Reaching recognition was the hardest part because my initial reaction was to pretend I didn’t feel numb inside. My business couldn’t move forward in any way until I defined what ‘moving forward’ would look like for me.

Life is bound to get in the way of our entrepreneurial endeavors, so be prepared for the unexpected to take over. As entrepreneurs, it’s essential that we feed our perspective so that when things get tough, we look for the lessons and embrace the reality instead of running away from our pain.

2. Your friends and family won’t be your biggest cheerleaders.

Becoming an entrepreneur is an exciting endeavor and our excitement towards our product, service or cause is one of the most important survival traits we can possess. However, that excitement doesn’t translate to our friends and family and if you’re under the assumption that they will be there to provide unsolicited encouragement, you will be greatly disappointed.

By far, some of my greatest supporters have been strangers and people that I’ve only gotten to know through social media. At first, this was difficult to assimilate because I assumed that those that were aware of my journey would be the first to congratulate me every time I reached a new milestone. Wrong. The truth is, becoming an entrepreneur requires a type of courage that many people don’t have. And many times, our bravery and enthusiasm serves as a mirror to those that wish they could take on something challenging, but can’t. The quicker you realize this, the less likely you are to be disappointed. It’s never personal and in the end, no one will care about your business as much as you do.

3. ‘The end’ is reached when you quit, not when you fall.

Earlier this year, I had to come face-to-face with my greatest lover: perfectionismOnce I realized how attached I was to this idea and how much it dictated my path, I decided to write a letter and break up with perfection. If you’re like me and struggle starting or finishing tasks, ask yourself “why?” What I discovered was that if everything wasn’t “just right” or “perfect,” I wanted nothing to do with it. I researched things extensively and used that as an excuse when in reality, I was too afraid to fall. Realizing that perfection doesn’t exist was ultimately what broke me free of myself. Taking action and moving forward became easier when I no longer saw falling as something that would destroy me.

Entrepreneurs are not psychics. You can be the smartest individual with the most impressive resume and you will still make mistakes at some point. One of the greatest lessons I’ve learned is that you’re only defeated when you decide to quit. Become inquisitive towards yourself when you notice behavioral patterns because the answers are already there, we just have to dig and be humble enough to accept the dark truths that stand in our way.

4. If you’re afraid to sell, things will be much more difficult.

Whether you’re in a for-profit business or not, all entrepreneurs have to sell their vision. You have to sell to gain new customers, grow your audience, and hire new people. This is not something I had to overcome, rather something I’ve used to move me forward. When I interview well-known women, I get asked the infamous question: “how did you contact them?!” The answer is simple and has varied slightly: I Googled their name and found a contact form on their website. It is really that simple. I have never been afraid to pick up the phone and make a cold-call because if I don’t ask, there’s a 100% chance I won’t have the opportunity to interview them on the podcast. But, asking decreases my chance of rejection by 50%! As a lover of all things data and numbers, I like the odds of cold-calling.

I see many creatives become enamored with their craft while forgetting they still need to make a profit if they plan on keeping their doors open. No one will know you exist if you’re afraid to talk about the service you offer or the product you sell. Talking about the mission requires selling the idea to other people that may not know anything about the cause. Self-awareness will allow you to be honest with yourself about whether or not this is a trait you possess or are capable of acquiring. Recognizing this part of entrepreneurship will also allow you to make hiring decisions to replace your weaknesses with someone else’s strength.

5. An entrepreneur should be extra frugal.

One of the earliest mistakes I made was believing that you needed money to make money. Not true. In fact, I’ve learned the hard way that many times, the less you have, the more creative you become. Your passion towards the work you do should be your greatest asset, not the number of commas in your checking account. When you take in loans or investors, it’s not earned income and therefore, it’s treated differently. On the other hand, when everything you earn has required hard work, it is valued much more. An entrepreneur should take inventory of how they see money when it’s in their possession. Do you make your dollars stretch or do you take the cash for granted?

The relationship an entrepreneur has with money is often full of insightful lessons that have nothing to do with your college education or business experience. For me, my beliefs stemmed from childhood environments that relayed the following message: I wasn’t worthy unless I was making significant income. When you start a business, it’s likely you’ll go extended periods of time before generating a profit. So if your worth is tied to this, it’s no surprise the dark times will feel heavier than they should, making it difficult to focus on long-term goals instead of temporary circumstances. Get used to having less and doing more when it comes to money because the rewards are worth it.

 

Ep. 057: Polina Montano, Co-Founder of Job Today

Polina Montano

Polina Montano
Polina Montano is the Co-Founder & Chief Operating Officer of Job Today. Polina Montano is originally from St. Petersburg, Russia, but now based in Barcelona, Spain. She is a successful woman in technology who started her career in retail where she worked for one of the largest oil companies in the world.

In this interview, you’ll hear Polina discuss how her passion for people has translated into her career and the role that plays in her life today. She’s fascinated by human behavior and providing something valuable for those searching for a job, regardless of where they are in the world, which is her key function at Job Today. At the age of 18, Polina Montano left her home in Russia for an internship in Amsterdam. This opportunity began to change her perspective about the types of possibilities that she could potentially be privy to, making her hungry for more knowledge and eventually, various goals that would manifest in different ways.

Polina is a woman in technology whose story will leave you feeling inspired and uplifted. She was a delight to interview because of her consistent positive perspective about all topics discussed, ranging from raising children as an entrepreneur, to her need to discover the world through people.


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Episodio 043: Maria Guadarrama, Caricaturista e Ilustradora

Maria Guadarrama

Maria GuadarramaMaria Guadarrama {Guada} es caricaturista, ilustradora y la fundadora de The Unspoken Truth. Guada es una mujer emprendedora que nació y todavía vive en Venezuela. En esta entrevista, ella habla del impacto que tiene el ambiente político en su vida y en la vida de los demás Venezolanos. Espero que atraves de esta entrevista, encuentren inspiración gracias a la perspectiva positiva que tiene Guada. Ella usa su creatividad y experiencias para platicar sobre temas vulnerables con sus dibujos que a diario, nos llena de esperanza y motivación a todos que seguimos su trayectoria.

Página Web de The Unspoken Truth: http://theunspokentruth.net
The Unspoken Truth en Facebook: https://www.facebook.com/theunspokentruth.net/
Maria Guadarrame en Instagram: https://www.instagram.com/guadascribbles/

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Ep. 041: Natalie Franke, Founder of Rising Tide Society

Natalie Franke

Natalie Franke
Natalie Franke is the founder of Rising Tide Society – a community for creative entrepreneurs. In this interview, Natalie shares what she’s learned as an entrepreneur and some of the unexpected hardships she’s had to overcome. Recently, her business was acquired by Honeybook, which was a tremendous triumph and something that wasn’t incorporated in the original business plan. Today, the Rising Tide Society has more than 70,000 members and is constantly growing. Natalie shares a lot of her wisdom and insight as a woman in the tech space and someone who advocates for individuals to make their passion serve as their purpose.

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Ep. 034: Tracey Noonan & Dani Vilagie, Founders of Wicked Good Cupcakes

Wicked Good Cupcakes

Wicked Good Cupcakes
Tracey Noonan and Dani Vilagie are a mother-daughter duo that started a cupcake business together. They’re the owners of Wicked Good Cupcakes and were also on ABC’s show, Shark Tank, which got them a deal with “Mr. Wonderful” Kevin O’Leary. In this interview, they discuss what it’s been like to work together as well as how they’ve navigated both professional and personal challenging circumstances such as mental health and family dynamics. As one of the shows biggest {& most hardcore fans}, I’m honored to share this interview with the world. You’ll enjoy their straightforward approach to life and feel inspired by the nuggets of wisdom they share along the way. Enjoy!

Wicked Good Cupcakes Website: https://www.wickedgoodcupcakes.com

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Ep. 030: WOWW – Find A Way

Find A Way

Find A Way
In this Words of Wisdom Wednesday podcast episode, I discuss the importance of finding a way to obtain what your heart truly desires. It’s amazing what the human mind will come up with and the creative solutions that’ll present themselves when our passion or love for something is greater than our fear. In this episode, I give examples of how I applied this method in my business and why it was successful.


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Listen to More Words of Wisdom Wednesday Episodes
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